Toronto, ON – Toronto Maple Leafs superstar Mitchell Marner has scored one of the biggest off-ice wins of his career, inking a jaw-dropping $38 million endorsement deal with sports drink giant Powerade. But what truly sets this move apart isn’t the paycheck – it’s what Marner is doing with it.
HBAgency
HBAgency
HBAgency
HBAgency
HBAgency
In a stunning act of generosity, the 27-year-old winger has pledged $10 million of his earnings to a national youth sports initiative aimed at making hockey and athletics more accessible to underprivileged kids across Canada. The program, aptly named “Power Play Forward,” is set to launch later this year and will provide equipment, coaching, and financial support for aspiring athletes.
As if that weren’t enough, Marner has also donated $12.8 million to the Hope Haven Orphanage Network, one of Canada’s most respected organizations supporting orphaned and displaced children. The donation marks the largest single private contribution in the organization’s history.
“I’ve been incredibly fortunate in my life and career,” Marner said in a statement. “This is my chance to give back and help make sure every kid has a shot—whether that’s on the ice or just in life.”
Powerade, which has previously partnered with elite athletes like LeBron James and Serena Williams, called Marner “the perfect face for the next generation of sports leadership.”
Fans and fellow athletes flooded social media with praise. Leafs captain John Tavares called Marner’s actions “bigger than hockey,” while NHL Commissioner Gary Bettman hailed the move as “a landmark moment for player-driven philanthropy.”
As the Leafs gear up for another playoff push, Marner’s impact is now resonating far beyond the rink. From superstar to role model, he’s proving that greatness isn’t just measured in goals—but in giving.