Digital marketing tools

9 Best Digital Marketing Tools To Grow A Business In 2021

Do you want to know some of the best digital marketing tools there are to grow your business?

Whether you own a business or offer professional services, using the right digital marketing tools can help you take your business to the next level.

Read on to find out what some of these tools are.

First, what is digital marketing all about?

What is Digital Marketing?

Digital Marketing is all activities geared towards promoting a business digitally. In other words, using electronic devices and the internet.

Simply put, it’s all about marketing your business (products and/or services)

Furthermore, what are digital marketing tools?

Digital marketing tools are tools (basically, platforms and software) designed to make digital marketing easier and more effective.

Overall, it is useful for making your digital marketing goals or strategies easily achievable.

For effective digital marketing and to promote your business, you need to have the right tools.

What are some of the best tools to use?

9 Best Digital Marketing Tools To Grow Your Business

The tools mentioned here will help you effectively manage your various digital marketing strategies such as SEO, SEM, Email marketing, social media marketing, etc.

Let’s dive right in.

Here are 10 of the best digital marketing tools you can use to grow your business in no particular order.

1. Google Analytics

Google Analytics is a great digital marketing tool that lets you track the traffic on your website.

If you own a business or professional website, then this is one tool you should miss.

With this tool, you can track how visitors find your website, what content drives the most traffic to your website, and access valuable insight that can help you offer better products and services to your target customer.

Thereby helping you to grow your business, and guess what?

It is a free tool.

I know we all love to get free stuff.

Despite it being a free tool, it’s still very efficient.

 2. Ahrefs

This second digital marketing tool will help you with SEO in your business.

It’s an effective keyword research tool that can give you keywords that people are searching for related to your niche.

Thereby, help you give out relevant content to your target customers that solve their problems.

Besides that, you can also perform website audits, analyze competitors’ sites, among other things.

3. MailChimp

This third tool is relevant for email marketing.

If email marketing is one of your digital marketing strategies, your email marketing goals will be best achieved with tins digital marketing tools.

It helps you manage the way you interact with clients via email.

With the Mailchimp software, you can create and manage email lists, newsletters, email automated campaigns, and much more.

4. Canva

This is a graphics design tool that you can use to design web pages, images for your social media accounts, or blog post content.

If you know much about digital marketing, then you’ll know that images are an important part of any content you put out there to your target audience.

Hence, using this digital marketing tool to create unique images or graphics for your business will be a walk in the right direction that would yield tremendous results.

5. Hootsuite

This is a social media marketing tool that can help you manage and schedule your social media post.

With this unique tool, your social media marketing process can be automated, and you can steadily give your target audience quality content.

6. Google Trends

Google trends are another useful for staying up to date with the latest trends in your chosen niche.

All you need to do is to type in your keyword in the search bar, and you’ll see trending topics activities you should be focusing on.

Thereby helping you stay on top of the latest trends in business.

7. Moz

For some of the best SEO practices, you should use Moz.

It’s a digital marketing tool that can help you get your SEO right.

It does this by giving you insight into SEO metrics such as rankings, link building, page and domain authority, and many more.

8. Buzzsumo

This digital marketing tool lets you find and analyze content that people mostly share on various social media platforms.

Thereby giving you content ideas on topics that are getting the most attention, especially on social media.

9. Crazy Egg

This tool gives you valuable insight into your website’s visitors and their interactions with various pages on your website.

That’s all we have for you on the best digital marketing tools we have for you.

Be sure to use any of these tools to grow your business.

These are some of the best tools you could use, from SEO to email marketing or social media marketing.

See also: How To Create An Effective SEO Strategy For Your Business.

Links to the tools have been added to give you more information on each of these tools and how they work.

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